The upcoming epic devotional adventure Nagabandham, starring Virat Karna and directed by Abhishek Nama, is gearing up for a grand release on July 3.
Produced by Kishore Annapureddy and Nishita Nagireddy on NIK Studios banner, the film generated strong buzz with exceptional response to the promotional material.
The producers revealed that their decision to invest a high budget was driven purely by their faith in the film's content.
"We were immediately impressed by Abhishek Nama's vision when we first heard the script. As the screenplay evolved, our confidence kept growing. We believed this story deserved to be mounted on a grand scale, and that's why we never hesitated to invest over 110 crore," they said.
The producers admitted that making such a high budget movie with a relatively new hero might seem risky, but maintained that content always came first.
"Virat Karrna perfectly suited the role and underwent an incredible physical transformation. Abhishek Nama's meticulous pre-production and clear vision convinced us that we were making something extraordinary."
The producers expressed immense satisfaction over the outcome.
"The visuals have surpassed even our expectations. Every rupee we've invested is visible on screen. Nagabandham is a genuine visual spectacle that will offer audiences a memorable theatrical experience."
Speaking about promotions, the producers said the response has been encouraging across India.
"Audiences everywhere are amazed by the visuals. Even Bollywood trade experts have praised the trailer and believe the film has tremendous potential if marketed well. We're leaving no stone unturned with promotions, especially across North India."
They stated that a sequel is certainly on the cards if the film receives the response they expect, while future projects will continue to focus on fresh and unique storytelling.