Producer Dil Raju has been going through a difficult phase in recent years. He has not been delivering big hits as consistently as he did in the past, and with the rise of Mythri Movie Makers, his banner has also lost some of its dominance in the industry.
Top stars who once regularly allotted dates to his production house are now increasingly associated with Mythri Movie Makers, making it tougher for Dil Raju to secure their dates.
However, Ravi Teja, who was also going through a lean phase recently, immediately agreed to work with Dil Raju under the direction of Hasith Goli. The film was scheduled to begin shooting on September 2.
But following the success of Irumudi, Ravi Teja has reportedly changed his plans. He has put the Hasith Goli film on hold and is instead gearing up to start his next project with Vivek Athreya.
This has come as another setback for Dil Raju. He recently suffered a major disappointment with Toxic as a distributor, and now Ravi Teja has also put his production on hold.
For Dil Raju, the latest developments have come as a double shock at a time when he is already trying to regain momentum.